Privacy Policy

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We at Tina Jewelers, respect your concerns about privacy. References in this Privacy Notice to “we”, “us”, “our”, “Tina Jewelers” and “Tina Jewelers LLC.” are references to the entity responsible for the processing of your personal information, which generally is the entity that obtains your personal information. This Privacy Notice describes the types of personal information we collect, the purposes for which we collect that personal information, with whom we may share it and the measures we take to protect the security of the information. 

This Privacy Notice applies to the personal information we obtain via your transactions and interactions with Tina Jewelers, including through your use of Tina Jewelers websites, emails, social media pages and other platforms that reference this Privacy Notice (“Online Channels”); your visits to our stores, including when you complete our client information forms, and when you connect with us via telephone (“Offline Channels”); and through our third-party sources, including advertising and social media networks (collectively, the “Channels”). 

We collect personal information about you through various Channels as described above. The types of personal information we obtain include:

Contact information (such as name, postal address, email address, and mobile or other telephone number); username and password; payment information (such as your payment card number, expiration date, authorization number or security code, delivery address, and billing address); client information (such as client service inquiries, comments, and repair history); photographs, comments and other content you provide; information regarding your personal or professional interests, date of birth, marital status, demographics, and experiences with our products and contact preferences; purchase and transaction information; contact information you provide about family, friends or other people you would like us to contact; location data (such as data derived from your IP address, country and/or zip code) and the precise geolocation of your mobile device where we have provided notice and choice, as appropriate; clickstream data and other information about your online activities (such as information about your devices, browsing actions and usage patterns), including across the Online Channels and third-party websites, that we obtain through the use of cookies, web beacons and similar technologies (see our Cookie Policy); information we may obtain from our third-party service providers; and other personal information we obtain through our Channels. 

We use cookies, web beacons (including pixels and tags), web server logs and other technologies that collect certain information about you by automated means through our Online Channels, including when you visit our websites, interact with our emails, or interact with Tina Jewelers-related ads, content, tools, or plug-ins. You can learn more about these technologies and how to manage your preferences by visiting our Cookies Policy.

The providers of third-party apps, tools, and plug-ins on our Online Channels, such as Facebook “Like” buttons, also may use automated means to collect information regarding your interactions with these features. This information is collected directly by the providers of the features and is subject to the privacy policies or notices of these providers. To the extent permitted by applicable law, Tina Jewelers is not responsible for these providers’ information practices.

We use the personal information we obtain as described in this policy and rely on a number of legal bases to do so as described further below, including:

Performance of a contract with you; our legitimate business interests; compliance with a legal obligation, a court order, or to exercise or defend legal claims; your consent to the processing, which you can revoke at any time.

We use the information we obtain to perform a contract with you or to take steps at your request prior to entering into a contract, including to:

Transact with you and provide various products and services to you; process and fulfill orders in connection with our products and services and keep you informed about the status of your order; provide client support (including repairs, alterations, cleaning and other services); and create and manage your account with Tina Jewelers.

We use the information we obtain on the basis of our legitimate interests, which we can describe further upon request, including to:

Operate, evaluate and improve our business (including developing new products and services; enhancing and improving our services; managing our communications; analyzing our products and client base; performing data analytics; and performing accounting, auditing and other internal functions); reduce credit risk and manage collections; verify your identity; send you promotional materials and other communications (including thank you notes, special occasion reminders and other communications from sales professionals with whom you’ve engaged); communicate with you via email, postal mail, phone and other means about, and to administer your participation in, special events, offers, surveys and market research; protect against, identify and prevent fraud and other unlawful activity, claims and other liabilities; comply with and enforce relevant industry standards, contractual obligations and our policies; and respond to your inquiries.

In addition, we process your personal information to comply with and enforce applicable legal requirements to which we are subject and for the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

We also use the information in other ways for which we provide specific notice at the time of collection and obtain your consent to the extent required by applicable law.

Where we have obtained your consent to the extent required by applicable law, we use information collected through cookies, web beacons (including pixels and tags), web server logs and other automated means for the purposes described in our Cookie Policy.

We also use third-party analytics services on our Online Channels, such as those of Google Analytics, which use cookies and similar technologies to collect data (such as IP address) to evaluate use of and interaction with our Online Channels. To the extent required by applicable law, we will obtain your consent before using cookies for analytics purposes. To learn more about these analytics services and how to opt out, please visit the relevant websites listed here:

Google Analytics: http://www.google.com/analytics/learn/privacy.html 

When you use our Online Channels, both we and certain third parties (such as our advertising networks, digital advertising partners and social media platforms) collect information about your online activities, over time and across third-party websites (such as on websites that serve our ads). We may use such information to provide you with advertising about products and services tailored to your individual interests. We also may obtain information for this purpose from third-party websites on which our ads are served. You may see certain ads on other websites because we engage third-party ad buying networks (such as Facebook and Google).

Through such buying networks, we can target our messaging to users through demographic, interest-based and contextual means. The information our ad networks may collect on our behalf includes data about your visits to websites that serve Tina Jewelers advertisements, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our websites and on third-party websites that participate in these ad networks. This process helps us track the effectiveness of our marketing efforts. To learn how to opt out of this ad network interest-based advertising, click here. To the extent required by applicable law, we will obtain your consent before using your information for interest-based advertising.

Our Cookie Policy provides details about the purposes of this data collection via cookies and other technologies and how to exercise your choices (such as changing your cookie preferences). 

We do not disclose personal information we collect about you, except as described in this Privacy Notice. We share personal information with service providers who perform services on our behalf based on our instructions. We do not authorize these service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. Examples of these service providers include entities that process credit card payments, manage and reduce our credit risk, verify information, fulfill orders, and provide web hosting, analytics and marketing services. We also share your personal information within Tina Jewelers for the purposes described in this Privacy Notice.

In addition, we may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, and (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity. We also reserve the right to transfer personal information we have about you in the event we sell or transfer (or contemplate the sale or transfer of) all or a portion of our business or assets (including in the event of a merger, acquisition, joint venture, reorganization, divestiture, dissolution or liquidation).

To the extent permitted by applicable law, we typically retain personal information we obtain about you for as long as it is needed (1) for the purposes for which we obtained it, in accordance with the terms of this Privacy Notice, which generally means that we will keep your personal information for the duration of our relationship or as long as you keep your account open with us; or (2) to take into account applicable statute of limitation periods and comply with mandatory applicable laws. As described in the “Your rights and choices” section of this Privacy Notice, to the extent provided by the law of your jurisdiction, you may request that we delete your information or restrict the processing of such information by contacting us as indicated below. 

We offer you certain choices in connection with the personal information we collect about you, such as how we use the information and how we communicate with you. To update your preferences,  exercise your rights or submit a request, please contact us as indicated in the How to Contact Us section of this Privacy Notice. To the extent provided by the law of your jurisdiction, you may request access to the personal information we maintain about you or request that we correct, update, amend, or delete your information, or that we restrict the processing of such information by contacting us as indicated below.

Subject to applicable law, you have the right to receive, in a structured, commonly used and machine-readable format, the personal information that you have provided to us about you, with your consent or based on a contract to which you are party. Where provided by law, you may withdraw any consent you previously provided to us or object at any time on legitimate grounds to the processing of your personal information, and we will apply your preferences going forward. This will not affect the lawfulness of our use of your information based on your consent before its withdrawal.

To exercise your rights, please contact us as indicated in the “How To Contact Us” section of this Privacy Notice. You also may write to the relevant Tina Jewelers entity for your jurisdiction via the contact details listed. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to the information or complying with your request. To the extent permitted by applicable law, we may charge a reasonable fee to comply with your request if we find it to be manifestly unfounded or excessive, or in case of an access request, in order to provide you with additional copies of the personal information we maintain about you.

When you use our Online Channels, both we and certain third parties (such as our advertising networks, digital advertising partners and social media platforms) may collect personal information about your online activities, over time and across third-party websites. Certain web browsers allow you to instruct your browser to send Do Not Track (“DNT”) signals to websites you visit, informing those sites that you do not want your online activities to be tracked. While our Online Channels are not designed to respond to all types of DNT signals or similar mechanisms from browsers as there is no common, industry-accepted standard for doing so, when we recognize a relevant DNT signal, we aim to suppress the third-party tags that are used to recognize your computer once you navigate away from our site and which are used to present you with Tina Jewelers advertisements. In our Cookie Policy, we provide information about how you can manage your cookie preferences and the choices you can make in connection with the personal information we collect about you through automated means. To learn more about managing your preferences in relation to the data we collect on an automated basis, please visit our Cookie Policy. 

We maintain administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. 

For your convenience and information, our Online Channels may provide links to non-Tina Jewelers sites, apps and services that may be operated by companies not affiliated with Tina Jewelers. These companies may have their own privacy notices or policies, which we strongly suggest you review. Our products and services also may be made available to you through third-party platforms (such as providers of apps) or through other third-party channels. We are not responsible for the privacy practices of any non-Tina Jewelers sites, apps or services. 

We may occasionally update this Privacy Policy to reflect changes in our operations, and we reserve the right to do so at any time. When a revision is made, we will revise the "Effective Date" on this page and any changes will be effective immediately upon posting of the revised Privacy Policy. Tina Jewelers encourages you to periodically review this Privacy Policy to learn how we are protecting your information. Your continued use of our Service indicates your consent to the Privacy Policy then posted.